Monthly Archives: May 2013

Abraham Archives, a choice of over 700 fabrics

In 1955, Abraham Ltd. decided that “every season, four meters of each of the most beautiful five to ten articles will be cut off and preserved in a suitable form.” This collection of the most beautiful textiles was referred to inside the company as the ‘Museum’. By 1997, it contained 700 coupons or lengths of […]

Reopening Nationalestraat this Saturday!

This Saturday from 11AM until 5PM, the Nationalestraat and its shops celebrate the reopening of the street with a series of performances, fashion mobs, street theatre, etc.. Full program me via Join us for this festive occasion! On Saturday, visitors will be treated with free entrance to the exhibition ‘Silks & Prints from the […]

Utility boxes ‘dressed’ in the Nationalestraat

The District of Antwerp and MoMu are collaborating to ‘dress’ the utility boxes in the Nationalestraat with images of the MoMu collection. The project of the utility boxes also brings the collection of the MoMu to the streets with a cross-section of the various smaller collections that are housed at the museum. Each utility box […]

Yves Saint Laurent, Abraham and animal prints

Gustav Zumsteg’s first meeting with Yves Saint Laurent, at the funeral of Christian Dior in 1957, marked the beginning of a lifelong friendship. The two men’s business ties also lasted several decades, their unparalleled collaboration benefiting greatly from the fact that they were kindred spirits. Yves Saint Laurent’s last haute couture collection of 2002 coincided […]

Wonderingmode in Poland

On the occasion of the finissage of the exhibition ‘Wonderingmode. Inter-relations between art/fashion/architecture’ at CoCa (Torun-Poland), artistic director Dobrila Denegri invited me to give a talk on our museum’s exhibition policy and on how MoMu translates fashion to the museum. Curated by Denegri, “Wonderingmode is imagined as a visual journey through a variety of imaginery […]

Abraham Revisited

Could the Abraham Archive be a pointer to the future? Five contemporary fashion designers (Akris, Peter Pilotto, Diane von Furtsenberg, Dries Van Noten and Heinrich Brambilla), well-known for their exceptional use of prints, to peruse the textiles in the Abraham Archive and select those that impressed them most or best suited their personal fashion concept. […]

For your reading pleasure!

Good news for all you fashion lovers! The MoMu library has upgraded its magazine display and subscribed to seven new fashion magazines. Even though the library already has a lot of subscriptions, the more is always the merrier. Another Magazine, The Gentlewoman, Love Magazine, Numéro, V Magazine, Vestoj, Commons&Sense Magazine and W Magazine are now […]


The sixties and seventies was an era of great optimism which saw the emergence of a new way of looking at the world. Fashion was now an expression of unbridled joie de vivre. Large designs were en vogue and Abraham Ltd. had mastered the art of the blow-up as had no other. gigantic flowers exploded […]

Two faces regained their identity

Mrs Stessels (Wijnegem) a keen genealogist is researching her female ancestors. She remembered two family portraits donated to the Sterckshof museum in Deurne in the early 1960’s. The portraits painted in 1855 by Jean- Baptiste Taquin (1823-1905), a painter and photographer from Namur are now part of the historical collection of the Fashion Museum in […]

Art, fashion and guestbooks at the Kronenhalle

During the 1930s, Abraham was under the leadership of Gustav Zumsteg. He regularly stayed in Paris and became acquainted with a number of influential artists, from Georges Braque to Marc Chagall and Alberto Giacometti, and famous couturiers, such as Pierre Balmain, Christian Dior, Elsa Schiaparelli and Yves Saint Laurent. These great names from the art […]